Posts Tagged ‘community’

Social Media: More than Just Fun

Monday, March 29th, 2010

Several times over the last couple months I’ve commented here about the power of social media to bring people together around campaigns – raising awareness for Rare Disease Day, help for Haiti after the Jan. 12 earthquake, saving a favorite television show with #Heroes100. It’s a fun, easy, almost magical way to take action on the causes that matter most to you. In a few short seconds you can reach out to thousands of individuals – something that even ten years ago was almost unthinkable.

But what happens when that cause is your very survival? What happens when social media is something more than just fun — a means for isolated individuals to reach out to the world beyond their sickbed, wheelchair or hospital room?

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